The Birth of Swatch Essay Example for Free

The Birth of Swatch Essay The Swatch was well-known watch in the history of the watch industry. When it came out at first, it was quite sensational, resulting in more sales than it expected. Since the Swatch had grown strong in the watch industry, it could maintain its reputation and there were more opportunities to success in this industry. In order to find out its success strategies or factors, the following shows its Strengths and opportunities. In addition, its weaknesses and threats could reflect considerations on this future forward. SWOT analysis Strengths| Weaknesses| * High Consumer loyalty * A clean price * Unique designs * Innovations in automation and assembly * Promising designers were adopted * Good reputation * High quality | * Late entry in a quartz watch market * * More rooms for growth in markets * Still has a name value * Has unique messages and ads| * Numerous numbers of competitors in low-price sector in the watch industry * In the mid-price sector, consumer price sensitive is higher and compete against a number of Hong Kong companies For several reasons, the Swatch was successfully entered the new watch industry with its effective strategies and unique products. Firstly, it committed to vertical integration, building and assembling the low-priced quartz watch in Switzerland. The designing proprietary production techniques helped to reduce the production cost. On top of that, the Swatch tried to deliver the unique message to the consumers, making Swatch more than a commodity and adding genuine emotion to the products. One of the main strengths of the Swatch is its unique design. The various designs of watches were created by the artists, architects, and industrial designers. It introduced new products or lines every time with no repetitions. It led loyal consumers to purchase several Swatch products in different lines. Moreover, the Swatch had a reputation for special innovation. For instance, it introduced the scented, youthful, and unpredictable watches at the reasonable prices so that it could keep high customer loyalty. Swatch spent approximately 30% of the retail price of its watches on advertising as its marketing plan. This was about two times high compared with the industry average. They also were able to use unique marketing events and advertising schemes to promote Swatch, emphasizing on below-the line activities. It also had decentralized marketing and centralized manufacturing systems. Additionally, the company created the Swatch collectors Club for its loyal consumers. The Swatch street journal, a magazine that included all information about Swatch in trends, was produced. It also chose a nontraditional retail approach, creating unexpected points of purchase. For example, it launched the Veggie Swatch line in fruit and vegetable market. SMH pursued shop-in-shop systems or miniboutiques so that consumers could only focus on the Swatch products, not displaying its products with other watches. Those strategies helped Swatch lead this market in the watch industry, selling 26 million swatches in 1992 and reversing SMH’s fortunes. Despite its success, there are some concerns whether the success of the Swatch would continue. Still, the world watch market was highly fragmented except Citizen, Seiko, and SMH. There were numerous watch competitors in Switzerland, Asia, and Unite states. The market share of Swatch was still relatively low in the single digits due to highly-fragmented low price sector. It competed with a growing number of watches manufactured in Asia. Besides, the weakest segment of SMH was the mid-price sector. The consumers in this price range were so sensitive at the prices of watches that it was pretty difficult to compete with the Hong Kong manufacturers. Although there were several limits of SMH, there were so many strengths of its strategy that could lead this market. The Swatch had grown continuously by offering radical innovations in design, durability of the products, and unique marketing plans. SMH had its own technology to manufacture the best quality of watches. In addition, its unique designs created by various designers in different areas were quite competitive and appealing to consumers. If it tried to keep tracking the trends in the watch industry, and reflect what consumers want and changes, there would be more opportunities to continue its success.

Free Essays - More than Atoms :: Personal Narrative Essays

More than Atoms That's why we write. That's why we sing. That's why we dance. That's why we paint. That's why we pray. Because we are just a group of atoms. Because we want something more. We need to create something more. There has to be something more. Watch someone pray sometime. I mean really pray. See someone with glassy eyes and parted lips clasp their hands and silently ask of their beliefs "why?" If you are truly my progeny, it will drive any prejudice the world may have given you from your heart. What you will see in that prayer filled face is humanity in its most vulnerable state. We pray because we need something to turn to, something to believe in. We need an all mighty truth that has the power to soothe our fears. Why? Because we are afraid of being on our own, we are afraid of not being saved from all the pain and suffering in this world. We are afraid that all we do, we do in vain. We want arms into which we may retreat after death. We want an explanation for our lives. And so we pray to our God, and others pray to theirs, and some call it enlightenment or nirvana, or "it." But we do it for the same reason, to nurse the same weakness. When you see religious prejudice, or any type of prejudice for that matter, know that that bigotry has no real foundation. No one knows more than anyone else. There is no proof. There is no answer key. Everyone has different beliefs, but we all have the same frailties. See that when you see someone pray, and have compassion. Have compassion for the world, the world that has condemned itself to anger and hatred. And try to rise above tolerance. Tolerance may be a virtue, but it is a condescending one. It says, "I do not accept you or like you or believe in anything you do, but I'll put up with you and be civil because I think that I am the bigger person.

Hudson’s Bay Company and IBM

Machines and servers are used all over businesses, however it depends on which activity the servers are used for that determines if the server will be beneficial. Each of the 3 servers are used differently and are uniquely designed to assist virtual servers. Full- fertilization has the help of the hypothesis in which divides and keeps each server independent. By keeping the servers independent, resources are not being wasted. This particular server will function correctly without knowing Its running fertilization alone.Still hypocrisies needs help due to the fact that It does so much for the physical servers. Para-fertilization Is a little different because the servers don't have to depend solely on the hypothesis. Para-visualization allows the system's to all work together as an entity so nothing Is working harder than another. SO- level fertilization Is much different than the other 2 virtual servers because the hypothesis Isn't needed at all for stability. Valuations ability teams with SO to perform all of the tasks that hypothesis would yet It's still secluded unlike the other reverse.Now, by doing so the guest servers must all run solely on the so. Hudson Bay Company as well as IBM both bring in numerous amounts of business and fertilization can assist with performing some of the daily tasks. With all of the information and data, optimization can help smooth out some of the tasks. Another reason would be the cost of sources, technology is being used heavily which means it's becoming more and more expensive. Partnering with IBM will save Hudson Bay Company lots of money but mostly energy.Hudson Bay Company is growing rapidly and will be using more power and energy. IBM is very beneficial to Hudson Bay due to their creation of higher/faster speed which requires less servers for companies. The HOB blade has more than one talent, it allows multiple drivers for backup In case of emergencies. HOB plays a huge part in correcting errors and preventing direct softw are problems. The collaboration is beneficial to both companies in which both are becoming more modernized and useful in the land of information technology.

Is Socrates Innocent or Guilty Essay - 1379 Words

Is Socrates Innocent or Guilty? Living in a democracy, everyone is exposed through television and other various forms of media everyday to numerous trials by jury. Usually they are rarely given a second thought, but every once in a while along comes a specific trial which captures the attention of the entire country. This goes the same for trials throughout centuries in our past. Although they did not have the same forms of media as in this, modern era, there were still specific trials in which everyone knew about. One trial that stands out is the one against the great philosopher Socrates. Accused of corrupting the youth, being an atheist, and believing in other gods, Socrates faced trial by jury. The early forms of democracy†¦show more content†¦No one had previously imagined that Socrates would be put to death. Socrates was a man who spent most of his time talking to people. He would ask them hypothetical questions, and make them think for themselves about the true answer they believed in, by serving as a guide for the conversation. Many people, including the accusers, believed that while Socrates did this, he was serving as a Sophist. A Sophist is a person who talks to people, and teaches them how to argue a point, whether the point is right or wrong. A Sophist would collect money for this lesson, and go on with their teachings (Xenophon 42). This accusation is inaccurate because Socrates did not collect any money for his conversations with people. Instead, Socrates was a very poor man, who happened to have rich friends. Talking to these people was a way for Socrates to try to spread his way of life to the Athenians. He enjoyed conversing with people about ethical issues, and moral beliefs. In his argument, Socrates refutes Meletus charge that he corrupts the young. One crucial point deals with the idea of Socrates as a paid teacher. This would imply that Socrates was actively seeking students and teaching corrupting ideas. This plays a part in the argument, by Meletus, that Socrates has deliberately corrupted the youth. Socrates says that, the young men who follow me around of their own free will, those who have most leisure, the sonsShow MoreRelatedSocrates: Guilty or Innocent Essay847 Words   |  4 PagesIn Platos, The Apology of Socrates, Socrates was accused and on trial for two charges: that he had corrupted the youth of Athens with his teachings, and, that he advocated the worship of false gods. Socrates taught his students to question everything in a thirst for knowledge. Thus, many politicians were looked at as hypocrites. Because of this, many politicians feared Socrates and wanted Socrates away from Athens. Socrates tried to defend himself against the charges by addressing each accusationRead More The Apology of Socrates: Guilty or Innocent? E ssay928 Words   |  4 PagesThe Apology of Socrates: Guilty or Innocent?   Ã‚   In any case of law, when considering truth and justice, one must first look at the validity of the court and the system itself.   In Socrates case, the situation is no different.   One may be said to be guilty or innocent of any crime, but guilt or innocence is only as valid as the court it is subjected to.   Therefore, in considering whether Socrates is guilty or not, it must be kept in mind the norms and standards of Athens at that time, and theRead MoreSocrates: Guilty or Innocent of Charges? Essay2093 Words   |  9 PagesSocrates: Was He Guilty or Innocent of the Crimes He Was Charged With? Most of the information that we learn about Socrates comes from the work and writings of one of his students, Plato. It has been alleged that the great Philosopher wrote nothing down for others to read, and as such, the knowledge and the teachings from Socrates that is relied upon to convey his philosophy and the epic story of his life comes not from himself, but his students who attempt to provide and accurate pictureRead More Argument in the Apology Essay897 Words   |  4 Pagesphilosopher Plato is whether, notorious speaker and philosopher Socrates is corrupting the youth by preaching ungodly theories and teaching them unlawful ideas that do harm to individuals and society. In his words Socrates quoted the prosecution’s accusation against him: â€Å"Socrates is guilty of corrupting the minds of the young, and of believing in supernatural things of his own invention instead of the gods recognized by the state.† 1 Further Socrates consistently introduces tediously compiled number of examplesRead MoreSocrates Trial Essay807 Words   |  4 PagesApology Socrates was charged and put on trial for impiety, as well as accused of committing many other crimes. I will first explain the most important issues of why Socrates was sent to death. Then I will argue the position that Socrates is innocent, and should not be have been found guilty. To introduce, Socrates was placed on trial and charged with the crime of impiety. Impiety is the lack of reverence for the gods and other sacred things. As well another major claim was that Socrates was corruptingRead MoreEssay Is Socrates Guilty As Charged?1134 Words   |  5 Pagesquot;Is Socrates Guilty As Charged?quot; nbsp;nbsp;nbsp;nbsp;nbsp;In any case of law, when one is considering truth and justice, one must first look at the validity of the court and of the entity of authority itself. In Socrates case, the situation is no different. One may be said to be guilty or not of any said crime, but the true measure of guilt or innocence is only as valid as the court structure to which it is subject to. Therefore, in considering whether Socrates is guilty or notRead MoreThe Apology And Interpretation Of The Trial Of Socrates1183 Words   |  5 Pagesinterpretation of the trial of Socrates (399 BC). When the Thirty Tyrants were ruling Athens, Socrates was asked by them to help capture Leon of Salamis, a wealthy man. This arrest was to be made simply because Leon was a just Democrat and the Tyrants wanted to take his huge estate for themselves. Socrates disobeyed these orders hence why he was later executed as a traitor of Athens. Meletus was the man who then brought Socrates before a jury for prosecution. Socrates pleaded innocent in his trial. SimilarlyRead MoreEssay on Socrates Was NOT Guilty1667 Words   |  7 Pages   Ã‚  Ã‚  Ã‚  Ã‚  Socrates, in his conviction from the Athenian jury, was both innocent and guilty as charged. In Plato’s Five Dialogues, accounts of events ranging from just prior to Socrates’ entry into the courthouse up until his mouthful of hemlock, both points are represented. Socrates’ in dealing with moral law was not guilty of the crimes he was accused of by Meletus. Socrates was only guilty as charged because his peers had concluded him as such. The laws didn’t find Socrates guilty; Socrates was guiltyRead MoreEssay on A Hoax in Court: The Trial of Socrates1547 Words   |  7 PagesAlbert Einstein quoted, â€Å"In matters of truth and justice, there is no difference between large and small problems, for issues concerning the treatment of people are all the same† (Brainy Quote). Were justice and truth a part of Socrates’ trial? The primary question is: what is justice? According to Merriam-Webster dictionary, the definition of j ustice is: â€Å"the administration of law, especially the establishment or determination of rights according to the rules of law or equity.† Meletus broughtRead MoreAnalysis Of Socratess Four Accusations About Socrates 1679 Words   |  7 PagesFour accusations about Socrates are that he commits injustice and is a busybody; he investigates things in the heavens and beneath the earth; he does not acknowledge the gods; he makes the weaker argument the stronger; he teaches this to others; he corrupts the young (Plato, Apology, 18c-19b, pg 47). While he is guilty of the first, second, fifth and sixth accusations, he is innocent of the third and the fourth. That Socrates is guilty by his own standards of being a busybody, or meddler, is